In affiliate program affiliate promotes other web business (referred to as advertisers) on his website and in return, affiliate ( or the publisher), is rewarded for every visitor, subscriber, customer, and/or sale provided through his efforts. Generate traffic to merchant web sites. Affiliates get paid if the traffic from their site visits the merchant web page. Or in simple words we can say users are rewarded with cash or gifts, for the completion of an offer, and the referral of others to the site Affiliate networks play most important role between merchants and affiliate (publisher) give a good interface of both. Affiliate networks provide the merchants a global market for their product and responsible for tracking the click, sale and transactions both the merchants and affiliates and give the relevant commission to the merchants.
Some of the affiliate payment plans are:
Pay per click--- Publisher Gets the amount on per click.
Pay-per-impression--- Web publisher get from advertiser few amount of money for every thousand of impression of Ad.
Pay per action--- PPA is an online advertising pricing model, where the advertiser pays for each specified action (a purchase, a form submission, and so on) linked to the advertisement.
Pay per sale--- Publisher gets a percentage of sale when some one go to the merchant's site thought his site.
Pay per lead--- Affiliates are paid based on the number of people who sign up a information forms and generate leads.
Pay per sale--- Web advertiser pay to the web publisher a percentage of sale amount that created by a visitor who refer by web publisher. This model commonly used by online marketing have affiliate program.
Pay-per-call--- It a new compensation model web advertiser pay to web publisher a commission for phone calls received from response to a web publisher Ad.
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